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The Importance of a Bid Manager in Winning Contracts

Written by Thornton & Lowe

|

Aug 26, 2024

The Importance of a Bid Manager in Winning Contracts

If you want to win more contracts, you may need a bid manager. A bid manager is the person who oversees the whole bid process, from finding and qualifying opportunities, to planning and delivering high-quality proposals, to following up and securing contracts. A bid manager is the key to success in the competitive and complex world of bidding.

But what exactly does a bid manager do, and why are they so important? Here are some of the main reasons why you need a bid manager for your bid team.

A good bid manager, or bid management consultancy, is the difference between winning and losing contracts, and between growing and stagnating your business.

If you are looking for a bid manager for your bid team, or if you need additional bid management support, contact us today. We have a dedicated bid recruitment division, Bid Resource, that specialises in finding and hiring the best talent for your bid team. We also have a large in-house bid team that can provide you with flexible and scalable solutions for your bid needs. We have a proven track record of helping our clients win more contracts and grow their business. We are passionate about bid management, and we are committed to delivering the best results for our clients.

Contract Bidding Team Working 2

A Bid Manager Ensures Compliance and Competitiveness

One of the main challenges of bidding is to comply with the client's requirements and expectations, while also differentiating yourself from the competition. It can be a constant battle! A bid manager ensures that your ITT response meets all the mandatory and desirable criteria, and that it is clear, concise, and compelling. A bid manager also conducts a thorough analysis of the client's needs, the market conditions, and the competitors' strengths and weaknesses, and uses this information to craft a winning strategy and a unique value proposition.

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The Bid Team and the Bid Process Under Control of the Bid Manager

Another challenge of bidding is to coordinate and manage the bid team and the bid activities, and to ensure that they are aligned with the bid strategy and objectives. A bid manager leads and motivates the bid team, assigns tasks and responsibilities, monitors progress and performance, and resolves any issues or conflicts. A bid manager also establishes and follows a clear and efficient bid process, which includes setting up the bid plan, schedule, budget, and resources, and ensuring that they are followed and delivered.

Strategies for Successful Bidding

Client Communication and Negotiations with the Client and other Stakeholders

A third challenge of bidding is to communicate and negotiate effectively with the client and other stakeholders, such as bid partners, suppliers, or regulators. A bid manager builds and maintains strong relationships with the client and other stakeholders, and provides regular updates and feedback on the bid status and outcomes. A bid manager also coordinates and facilitates bid meetings, workshops, and presentations, and ensures that they are professional and persuasive. A bid manager also follows up with the client after the bid submission, and conducts post-bid activities, such as debriefing, feedback, and lessons learned. A pretty useful role, right?

Contract Bidding Team Working

A Good Bid Manager will Improve the Bid Quality and your Performance

A fourth challenge of bidding is to continually improve the bid quality and performance, and to achieve the best results for your company and your client. A bid manager reviews and edits the bid documents, ensuring that they are persuasive, consistent, and error-free. A bid manager also monitors and evaluates the bid outcomes and performance, and identifies areas for improvement and innovation. They also provides training and development opportunities for the bid team, and enhances their skills and knowledge.

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